Pular para o conteúdo principal

Dealing

          D-E-A-L-I-N-G is one of the most listened word in the entrepreneur daily basis. Sometimes you deal with people, sometimes with products, services, other companies and with the governor, taxes, fines and so on. During our time as entrepreneur we always have the same question; What is the best alternative, the faster, the most economic, and the most ethical decision, without harm our company? We have plenty of books teaching and giving us advice on how to make better decisions, why we should take this or that decision, but the thing is that EVERY BUSINESS is DIFFERENT from one another. 

          Handle with people is very different from dealing a product or a service because people have feelings and you may hurt feelings, and in your life as entrepreneur for sure you will hurt some feelings when you take some decisions, and it doesn´t  mean you took the wrong decision, but if you realize that you took the wrong decision that affected people in a bad way you have to apologize, doing that the chances to succeed will tremendously increase. dealing with products is too much easier because you just put away without problem and ask for another one. Easy, simple and fast. People are not simple, easy and fast to solve. It takes time, patience and even money.

          The best alternative when you have a tricky decision is to follow your company DNA, remember when I said that every company is different, its true even when you have the same product to sell, or the same service to offer, you are different from your competitors. I know that you are and you know that you are, but what about your clients? Do they know you are different? Are you showing that to them?

          The company´s DNA is your DNA. If don´t......It is not your son!!!! so you are probably not happy where you are! The company DNA has to be the your DNA, your expectations, dreams, goals, stepstones, inspirations, transpiration, values and mission. My hint to be a better entrepreneur and dealing better is: desire to learn, humility when acting, gratitude in receiving.

Comentários

Postagens mais visitadas deste blog

Você Não Estava Preparado?

No Brasil nosso índice de mortalidade de empresas vem diminuindo, porém, em janeiro de 2019, o Boa Vista divulgou uma pesquisa apontando que em 2018, 96,5% das empresas do país que entraram em processo de falência eram Pequenas Empresas. O processo de falência, não significa necessariamente a morte da empresa. No entanto, aponta para o fato de a empresa possuir diversos problemas financeiros e estruturais. Contudo, em uma visão geral o número total de empresas que pediram falência em 2018, foi 13% menor do total de 2017. Já outro dado do IBGE aponta que o Brasil fechou mais de 316 mil empresas nos últimos 4 anos . Esse dado não esta contando o ano de 2020 onde devido à pandemia o número tem subido muito. Quando você decide empreender e fazer seus planos, você normalmente vê e imagina o lado bom das coisas, e tem que ser assim, com certeza! Mas analisando friamente fatos e dados, acredito ser muito importante colocar nos planos de todo o empreendedor um plano de saída do negócio, para ...

WEB BUSINESS KEYWORDS

This week I studied about google adwords and how to drive traffic to your web business. I liked the video that adwords has, is very simple, but very easy to understand, specially if you are learning as me. What called my attention, was the importance of being specific, but not too specific, and take care with broad words. Example is if you sell shoes and you use the word shoes, in you ad campaign, It is ok but maybe your customers go to your store but they will finish not buying in your site. Anyways this is a good way to start to make a buzz about your web site, but the question that is very important is, how to convert visitors in clients. How to convert visitors in clients? The suggestion is use specific words such as basketball shoes for example, or running shoes. This way customers that look for specific products, can find it easily in your store. Another important thing is to use negative words. example: let´s say that you don´t sell kids shoe, so you have to use kids shoes ...

You Are Selling The Wrong Product!!!!!!!!

This week I learn one important thing about sales. I was thinking what the salesperson like the most? I asked for the salesperson that work with me, in one of our English Schools, and the answer was unanimous: - WE LIKE MONEY!!! -"That's great!" I told them. -What do sell to receive money? I asked: And they start saying many different things such as: I sell dreams, future, English course,  possibilities, better jobs, among others important things.          I asked them: - What does your client want? They answered: - better jobs, travel, freedom, among other. Exact that! Usually we don´t sell products, even services, we sell feelings, emotion and experiences! When we understand that, we will sell much more, but this is just the basics!          Have you ever imagine that you want money, I as you boss, want profit or in other words money, and your customer also wants money or in other words PROFIT. Your client is always thinking...